August 4, 2009

Luxury for Charity




Marie-France and Bernard Cohen, the couple behind the luxury and impeccably designed children’s clothing brand Bonpoint, introduced their newest Parisian venture this past March when they opened Merci. This light-filled, 1,500-square-meter designer mecca in Le Marais houses vintage and designer pieces over three stories created specifically for the store by the likes of YSL, Stella McCartney and Marni at a 30-40 percent discount.

The Cohen’s spent three years bringing together designer names and unknown artists that were willing to sell their products at a lower cost to Merci, or to donate a percentage of their wholesale price to Merci's charity that helps children in Madagascar. For the Cohen’s, Merci was their way to combine their love of quality products with a desire to give back. "I cracked open my little black book and starting calling everyone I knew," said Marie-France Cohen.

The ground floor houses the floral boutique, a used book cafĂ© and a perfume bar. Fragrances by Annick Goutal, a relative to the Cohen’s, are poured into generic bottles and sold. Since the brand does not make a profit on the sales, the scents are sold at a lower cost. The two upper levels are where you can find the irresistable children’s Bonpoint clothing line, in-house collections, vintage furniture and cutting-edge product design.

This oversized toy cabinet filled with an eclectic mix of curiosities is one those finds that will keep you coming back for more!

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